Cookies Policy


Cookie Policy

Last updated: 6 December 2025

This Cookie Policy explains how Elixir Store (“we”, “us”, “our”) uses cookies and similar technologies on elixirstore.co.uk (the “Site”).

By using our Site, you agree that we can use cookies in accordance with this Policy. You can change your cookie preferences at any time through your browser settings and, where available, through our cookie banner or preference tool.

This Policy should be read together with our Privacy Policy.

1. What are cookies?

Cookies are small text files that are stored on your device (computer, tablet, phone) when you visit a website. They help the site recognise your device and remember information about your visit (for example, what’s in your basket).

We also use similar technologies such as pixels, tags and scripts for similar purposes (together referred to as “cookies” in this Policy).

2. How we use cookies

We use cookies and similar technologies on our Site to:

  • Make the Site work properly and securely

  • Enable basic features such as shopping cart and checkout

  • Remember your preferences (e.g. language, consent choices)

  • Analyse how visitors use the Site so we can improve it

  • Show and measure personalised advertising on platforms such as Google, Facebook/Instagram and TikTok (where allowed)

Some cookies are set by us (“first-party cookies”) and some are set by third parties (“third-party cookies”).

3. Types of cookies we use

3.1 Strictly necessary cookies

These cookies are essential for the operation of the Site and cannot be switched off in our systems. They are usually set in response to actions made by you, such as:

  • Adding items to your shopping cart

  • Logging in or creating an account

  • Moving through checkout and completing purchases

  • Enabling security and basic Site functionality

Without these cookies, the Site may not function properly. You can set your browser to block them, but some parts of the Site will not work.

3.2 Performance / analytics cookies

These cookies help us understand how visitors use our Site so we can improve it. They may collect information such as:

  • Which pages you visit and how long you stay

  • The links you click

  • The type of device and browser you use

  • How you arrived at the Site (for example, from a search engine or advert)

Examples include analytics tools provided by platforms such as Google Analytics and similar services.

We use this information in an aggregated form. We do not use it to identify you directly.

3.3 Functionality cookies

These cookies allow the Site to remember choices you make (such as language preferences or login details) and provide enhanced, more personalised features.

If you disable these cookies, some services may not function properly.

3.4 Advertising & social media cookies

We may use cookies and similar technologies from advertising and social media partners to:

  • Show ads that are more relevant to your interests

  • Limit how often you see a particular ad

  • Measure the effectiveness of our advertising campaigns

  • Build audiences for advertising (for example, people who visited certain pages)

These may include tools such as:

  • Google Ads / Google Analytics remarketing tags

  • Meta (Facebook/Instagram) Pixel

  • TikTok Pixel

  • Other ad or social media pixels and tags

These third parties may use the information collected through these cookies to show you ads on other websites and apps, based on your browsing of our Site and other sites.

Where required by law, we will only set these cookies if you consent to them through our cookie banner or settings.

4. Third-party cookies

Some cookies on our Site are set by third-party services that we use, such as:

  • Shopify (our e-commerce platform)

  • Payment providers

  • Analytics and advertising platforms (Google, Meta, TikTok etc.)

  • Embedded content (for example, videos or social media plugins)

We do not control these cookies directly. We recommend that you review the privacy and cookie policies of these third parties for more information about how they use cookies and your options.

5. How long do cookies stay on your device?

Cookies can be:

  • Session cookies – which are deleted when you close your browser

  • Persistent cookies – which stay on your device for a set period or until you delete them

The length of time a cookie remains on your device depends on its purpose and your browser settings.

6. Managing your cookie preferences

You have several options to control or limit how cookies are used on your device:

6.1 Through our cookie banner / settings (if enabled)

When you first visit our Site, you may see a cookie banner asking you to accept or manage cookies. You can:

  • Accept all cookies

  • Reject non-essential cookies

  • Choose which categories of cookies you agree to

You can change your preferences at any time using the link or settings provided (if available) on the Site.

6.2 Through your browser settings

Most web browsers allow you to:

  • See which cookies are stored on your device

  • Delete cookies

  • Block cookies from all or selected websites

  • Set your browser to delete cookies when you close it

How you do this depends on your browser. You can usually find instructions in the “Help” or “Settings” section.

Please note:
If you block or delete cookies, some parts of our Site may not work correctly (particularly those which rely on strictly necessary cookies).

6.3 Online advertising choices

You can also manage some advertising cookies through tools provided by industry groups and platforms, for example:

  • Google Ads settings and opt-out tools

  • Facebook/Instagram ad preferences

  • Device-level settings for mobile ad tracking

These tools do not stop all advertising, but may make ads less personalised.

7. Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. There is currently no standard agreement on how websites should respond to DNT signals, so our Site does not respond to them at this time. You can still manage cookies using the methods described above.

8. Changes to this Cookie Policy

We may update this Cookie Policy from time to time, for example to reflect changes in:

  • The cookies we use

  • Legal or regulatory requirements

  • Our services or technology

When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this Policy periodically.

9. Contact us

If you have any questions about this Cookie Policy or how we use cookies, please contact:

Email: support@elixirstore.co.uk
Website: elixirstore.co.uk